Do you ever wonder why some businesses fail while others succeed? It’s a complex issue that has to do with a variety of factors. While it is impossible to guarantee success, there are several key reasons why businesses succumb to failure. Knowing what they are and learning how to prevent them can help ensure your business is successful. In this article, we discuss five of the most common reasons why businesses fail and provide insight into how to prevent them. Every new business has gone through at least one of these five factors irrespective of whether they are in the

We’re going to go through the 5 essential keys to a successful and reusable marketing campaign launch. Once you have these basics down, you can use them over and over again. The 5 essential keys are: ·      Define your Unique Selling Proposition (USP) ·      Put an effective sales offer to work ·      Avoid the marketing pitfalls ·      Use a world-class marketing perspective ·      Get results! We’ll go through each one of these, so you can see exactly how to use them and how they all affect the overall outcome of your marketing campaign. Define your Unique Selling Proposition (USP) Take

Do It Like the Big Dawgs! Today we’ll look at how the ‘kings’ of industry wine, dine and otherwise cajole prospects. Most successful professionals use a series of information-based ads that build emotion and a call to action. These are much more effective than a standard company branding advertisements. The same principles that go into putting together a high impact (and, often, high priced) ad campaign can be adapted to fit your needs with similar results. Here are some ways to put together and execute a professional, effective ad campaign: Put together a short report that’ll you’ll automatically send to